Old Virol baby food advert from 1901 - before the dawn of advertising standards. History of advertising, old health food adverts, medicinal cuisine.

Old Virol baby food advert from 1901 - before the dawn of advertising standards. History of advertising, old health food adverts, medicinal cuisine. Stock Photo
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Image details

Contributor:

Marcus Harrison - adverts / Alamy Stock Photo

Image ID:

2F8YY4J

File size:

111.4 MB (5.8 MB Compressed download)

Releases:

Model - no | Property - noDo I need a release?

Dimensions:

5293 x 7359 px | 44.8 x 62.3 cm | 17.6 x 24.5 inches | 300dpi

Date taken:

3 March 2021

Location:

uk

More information:

Year of death of artist / designer of advert unknown. May be out of copyright so have marked for Editorial only, but if you wish to use for some commercial / advertising purpose then you should do due diligence and research the brand image & possible date of artist's death. - I think this pic is probably best viewed as to be used in an intermediate process rather than as presented, though could be. Let me explain my thinking... - Original pages are unevenly and heavily foxed (yellowed stained) and so have desaturated the yellow and orange channels by 25-70 points in LR, depending on the severity of page foxing, though still leaving a little of the colour in. Levels also pushed to get a semblance of lightness, but patina/texture of paper pulp fibres are still visible, and there may be faintest traces of print-through. However, the ugliest of stains & foxing are removed, but stray ink dots may exist. - I have cleared the gutters around the edges of the advert frame of stray bits of lettering which came into view and distracted from the core subject - the advert. - This provides 3 user options: - (1) Use image with a yellow-orange tint to make a more controlled 'faux' old page, using levels to introduce more of behind the scenes paper graininess if desired. (Option 2) Flood fill outer blank areas with 100% white, but keep pulp patina in blank area to give separation from pure white outer area. (Option 3) Turn into a full 2-colour HC B&W stencil-like image tweaking white/black threshold levels.

Available for editorial and personal use only. Get in touch for commercial uses.