A Beano comic hardback annual, celebrating 75 years of Dennis The Menace, Roger the Dodger, Billy Whizz, Lord Snooty etc, published by DC Thompson DD1

The Beano (formerly The Beano Comic, also known as Beano) is a British anthology comic magazine created by Scottish publishing company DC Thomson. Its first issue was published on 30 July 1938, [1] and it became the world's longest-running comic issued weekly in 2018, publishing its 4000th issue in August 2019.[2] Popular and well-known comic strips and characters include Dennis the Menace, Minnie the Minx, The Bash Street Kids, Roger the Dodger, Billy Whizz, Lord Snooty and His Pals, Ivy the Terrible, General Jumbo, Jonah, and Biffo the Bear. The Beano was planned as a pioneering children's magazine that contained mostly comic strips, in the style of American newspaper gag-a-days, as opposed to the more text story based Story papers that were immensely popular before the Second World War. In the present, its legacy is its misbehaving characters, escapist tales and anarchic humour with an audience of all ages. Beano is a multimedia franchise with spin-off books and Christmas annuals, a website, theme park rides, games, cartoon adaptations, and a production company.