Discover the most popular Image Trends in 2018

Image Trends 2018
Image Trends 2018

Keep your projects on-trend and wow your clients with your image choices, with the brand new Image Trends report for 2018! Read it now.

Staying on top of the latest trends is an essential part of life in the creative industries. But in an industry as fast-paced as the photography industry, we know it can be hard to keep track.

We’re back with our third annual image trends report to bring you up to speed with the most on-trend imagery for the upcoming year.

Keeping track of what’s trending will give you the insight you need to make your 2018 projects relevant and keep them looking fresh. What’s more, you can impress your clients by introducing them to the images that’ll impact and engage their target audience this year.

Download Image Trends 2018 now!

So, what’s Image Trends all about?

This year’s data showed very similar key trends emerging in the UK and US markets, so as well as outlining four key trends to watch out for this year, Image Trends 2018 focuses on the stylistic qualities of the images trending in each market.

Each of the four trends is supported by examples of the types of imagery bought from each market, and we’ve created a lightbox for each trend packed full of the images that creative agencies and designer are looking for right now.

Where did the data come from?

Our research team analysed thousands of images bought buy our creative customers in the UK and US over the last 3 months and identified the most prominent themes.  Visual communicator and design professional Ned Selby used his extensive knowledge of the industry to talk us through each of the trends, providing commentary on the stylistic differences of the images between the UK and US markets.

The images you use can be the reason behind the success or failure of a pitch, social media campaign or even a presentation, so make sure you’re in the know by downloading our report and sharing it with your friends and colleagues.

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